Midway Display Descriptions
Toyota Owners Hospitality - Toyota Owners Hospitality is an exclusive pre-race hospitality area for Toyota, Lexus, and Scion owners*. Stop by to receive a Toyota Racing gift, participate in a Q&A with one of our top Toyota NASCAR Sprint Cup drivers, as well as enjoy light refreshments before the race.
*Must show key or proof of entry of ownership for admission. Limit one guest per owner (no limit on children).
Toyota PitPass - Make sure to stop by Toyota PitPass where you can participate in games, take your picture with the next generation 2013 Toyota Camry NASCAR Sprint Cup car and explore the full line-up of Toyota vehicles, including the all-new Avalon. And, don’t forget to check out the Toyota Racing Tech Garage and the Toyota Racing merchandise area, where Owners receive 50% off all merchandise.
Miller Lite Party Zone Experience - Located on the Amphitheater Hill, the Miller Lite Party Zone is the place to be for fans 21 and older on Friday and Saturday (Sept. 6 & 7). Enjoy a smoked barbecue menu, live music, tailgate games, a Miller Lite show car and a mechanical bull. The Miller Lite Party Bar is loaded with big screen TVs and has specials on Miller Lite drafts. The Miller Lite Party Zone is open 3 p.m. - 7 p.m. on Friday and 10 a.m. to 7 p.m. on Saturday.
Virginia Industry Business Expo - VIBE - VIBE is a covered outdoor display area in the heart of the Midway exclusively promoting local and regional businesses open from 10 a.m. until 7 p.m. on Friday and Saturday. Business include:
- Arena Racing
- Bath Fitter
- Clinical Research Partners
- Concentra Health Services
- Dave & Buster’s
- Drive Smart VA
- Ocean Beach Club
- Museum of the Confederacy
- Virginia War Memorial
- Visit Norfolk
- Missing In America Veterans Recovery Program
- Virginia Society of Otolaryngology
- Young America’s Foundation
AAA - The AAA Experience is a free experience for all race fans, AAA members or not! Test drive our state of the art Virtual GT Racing Simulator and enjoy an adrenaline-rushed race to the checkered flag. Try your luck on our AAA Insurance Prize wheel and win cool prizes. Stop by and play a game or two with the AAA Pitcrew! Not a member yet? Chat with our friendly AAA Pitcrew to discover how you can join today and start saving! AAA. Use it for all its worth. ®
BLUE OX – Count on Blue Ox, when your ride needs a ride. Visit our booth to see our complete line of quality towing products. From tow bars that can tow between 6,500 pounds and 120,000 pounds, to steering control systems and track bars to make your ride smoother and supplementary brakes for your towed vehicle. Also carriers for the back of your motorhome, fifth-wheel, truck or SUV that let you take your ATV, motorcycle or golf cart with you wherever you go. For those with trailers, check out our BedSaver, weight distributing and gooseneck hitches. Blue Ox has everything to meet your towing needs.
Chevrolet - The Team Chevy Racing display is where fans can see and learn about the exciting Chevrolet vehicle line-up. The display also features GM Performance Parts Crate Engines, GM Accessories, plus interactive games, Team Chevy Photo Capture and other activities for fans of all ages! Check out the Team Chevy Test Drive where you can take the latest Chevy Products for a spin!
Coca-Cola - The Coca-Cola Recycling Education vehicle is a great place to learn more about the importance of recycling along with Coca-Cola’s initiatives on recycling and sustainability. Here you can participate in any of our interactive touch screen recycling games, test your knowledge with our Coca-Cola Recycling trivia game, or learn how recycled plastic bottles are made into t-shirts from an interactive display. Make sure to bring your empty bottles and cans for a chance to win items made out of recycled bottles including a t-shirt signed by members of the Coca-Cola Racing Family. Be sure to stop by and as always Coca-Cola Recycling reminds you to Give It Back!’
FORD - The Ford display provides an opportunity for fans to register for a VIP race weekend and a chance to win an all-new Ford vehicle, as well as view the latest cars and trucks, receive product demonstrations, participate in interactive activities to earn Ford giveaways, and see appearances by your favorite Ford Racing drivers! Also on display are Ford race cars including the newly redesigned 2013 NASCAR Sprint Cup Series Ford Fusion.
Fox Sports 1 - Check out the Fox Sports 1 Stage for exclusive contests and autograph sessions with drivers and special guests and sign up for cool prizes.
Gwaltney - Stop by the Gwaltney display for the bacon eating contests on Friday at 4:30 p.m. and Saturday between 4 p.m. and 5 p.m. Aric Almirola and Richard Petty will make an appearance at the Gwaltney display on Saturday at 4 p.m.
McGeorge's Rolling Hills RV - Located just minutes from RIR, McGeorge’s is one of the nations largest recreational vehicle dealerships. McGeorge's offers a full line of motorhomes, travel trailers, fifth wheels, fold down camping trailers and truck campers. McGeorge's also has an extensive rental fleet featuring an RV rental for any budget, all new 2012 and 2013 models. The service and parts departments are staffed with highly qualified, certified technicians, service advisors, and parts personal, that are all dedicated to your recreational vehicle needs. Stop by our display on the midway, meet some of the staff of McGeorge's Rolling Hills RV and discover the wonderful world of recreation vehicle travel.
RIR Car Corral Lot - RIR is proud to host antique, custom, and cars on display inside the car corral lot on Saturday in the midway. Check out the one-of-a-kind rides in the car corral located near the Old Dominion Building and Corporate Hospitality Pavilion. For more information and to find out how to get your car inside the car corral, contact Scott Byer at firstname.lastname@example.org.
RIR Kids Club - Make sure to stop by the RIR Kids Club display, located at the end of the Commonwealth Mall as you approach the midway. Have your children show their membership card at Make sure to visit us at the RIR Kids Club display, located in the Midway, near the Frontstretch Gate and the Fox Sports 1 stage. Have your children show their membership card at the table for an exclusive RIR Kids Club gift!
RIR Vegas Sweepstakes - Stop by the RIR display to register to win the 2013 Your Seat in Vegas is Waiting Sweepstakes to attend the 2013 NASCAR Sprint Cup Series Awards! The VIP Trip includes:
- Four days, three nights for two in Las Vegas.
- Roundtrip airfare for two to Las Vegas.
- Hotel accommodations at the Wynn Las Vegas.
- Two tickets for exclusive fan access to the 2013 NASCAR Sprint Cup Series Awards on December 6, 2013.
- $500 Spending money.
Click here for more information on the sweepstakes.
Sprint - The Sprint Experience is a high energy, interactive display that is free to all race fans. Inside the Sprint Experience, you can personally meet Miss Sprint Cup, race your friends in our full motion racing simulators, get your picture taken with the 2012 Sprint Cup Trophy, and receive free gifts at different locations throughout the display (cups, credential holders, schedule magnets, etc.) Also, if you’re a Sprint customer, stop by the Customer Rewards area to receive your free gift and a chance to win VIP Experiences.
Virginia529 – Stop by the Virginia529 KidsZone, located off of Commonwealth Mall, for great interactive, hands-on exhibits from the Science Museum of Virginia, NASA, and fun inflatable’s to keep the kids entertained! Virginia529 will also have a tent in the midway for your chance to win a $529 College Savings Account. While you are visiting, be sure to play one of our fun games with a chance to win great prizes, topped off with a visit to our NASCAR racing simulator, where you can take 2 laps (virtually!) around RIR.
Virginia Lottery - There’s a lot of action at the Virginia Lottery’s tent! It’s the place where race fans have the chance to play games offering millions of dollars in prizes. All the big names are there: Mega Millions, Powerball, Win for Life, Decades of Dollars and dozens of scratch games. In fact, you can walk away with prizes just for playing. Best of all, win or lose, a portion of every ticket benefits Virginia’s K-12 public schools.